We’re proud to share that we are among the very first Microsoft partners worldwide to achieve the newly launched Microsoft Support Services designation.
Announced at Microsoft Ignite 2025 in San Francisco, this new designation celebrates high‑performing Microsoft Cloud Solution Provider (CSP) partners that deliver exceptional customer support experiences at scale across Microsoft technologies.
Raising the bar for partner‑led Microsoft support
The Microsoft Support Services designation offers our customers valuable peace of mind, and serves to further reinforce the trust they put in us to support their Microsoft estate. It validates that Advania UK, as their trusted partner, provides:
- Proven maturity and scale across incident management, escalation, and reporting processes
- Deep technical capability and accreditation across Microsoft technologies
- The systems and service maturity to resolve cases independently, efficiently, and without reliance on external providers
As part of the qualification process, Microsoft commissioned independent consulting firm ISSI to complete a detailed audit of a select group of participating partners. The assessment measured both performance and customer experience, analysing everything from satisfaction scores on case closure to the ratio of escalations versus total support cases under management.
The results underlined the strength of our 24/7 global support operation. Out of more than 220,000 cases raised annually through our service management platform, fewer than 0.2% required escalation to Microsoft’s own Partner Support teams.
Driving excellence through a proactive service model
This achievement is the result of strategic investment in a Service Operating Model built specifically for the Microsoft Cloud, spanning Azure (Cloud and AI Platforms), Modern Work and Business Applications (now AI Business Solutions), and Security.
By embedding a culture that encourages our expert teams to own the ticket through from initial raise to final resolution, we’ve enabled our experts to diagnose and solve issues faster, reducing dependency on Microsoft and shortening average time to resolution for customers.
Continuous training and development programmes have also been key. Our 500 strong support team has achieved over 860 Microsoft certifications, with training incentivised to deepen expertise across core cloud and security disciplines. AI enablement has also been key, with 90% of our engineers now using Microsoft Copilot and Azure OpenAI to improve case handling.
Recognition that reflects our people
As one of only a small group of global partners invited to take part in the programme’s pilot phase, this achievement affirms the quality, consistency, and expertise that drive our managed support services.
“With more partners now offering Microsoft technology through Cloud Solution Provider licensing, it’s more important than ever to distinguish partners who can deliver support efficiently and at scale,” said Phil Cooper, Service Governance Lead at Advania UK.
Delivering confidence through experience
For us, this designation is more than another milestone in our strategic relationship with Microsoft, it’s a reflection of the dedication and technical excellence of our support teams.
Our people are at the heart of every conversation, helping customers resolve complex issues, strengthen resilience, and keep systems performing at their best.
Being recognised so early in the launch of this global programme reinforces our position as one of Microsoft’s most capable partners, able to combine deep technical knowledge with an empathetic, client‑centred approach.
If you’d like to learn more about our support services or how we can help you get the most from your Microsoft environment, please get in touch.